Additional Projects
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Volkswagen
Vehicle Owner Portal
- Currently leading a 4+ year project redesigning vehicle owner portals, introducing and iterating on user-tested features such as multi-factor authentication, payment due date change, account settings, notifications, a document center, and log in/create account flows.
- Collaborated with Product and CRM teams to create a user-friendly feedback system, capturing customer insights through surveys. This approach consistently achieved high NPS scores of 4.6 for Audi and 4.8 for VW.
- Partnered with Development and UX/UI design teams to ensure a consistent user experience across the entire portal.
Key Responsibilities
- Design strategy
- User flows
- User testing
- Competitve analysis
- UX/UI design